MyPocket リブランディング


Rebranding of MyPocket

MyPocket is a cloud service provided by NTT Communications with 1.5 million users. We worked on rebranding and the enhancement of the features the service provides.
We shifted the brand from mainstream communications expressing just the functions to focusing more on the usability of the service. Instead of having the communications spoken from the NTT Communications’ perspective to a more user-oriented perspective, describing how the users’ lifestyle would change from using the service. Through this, we have created their logo marks, taglines, and layout for their website.


エヌ・ティ・ティ・コミュニケーションズ株式会社 / NTT Communications Corporation

Consulting, Creative direction, Copywriting :Akira Fukatsu

Design :Kazuhisa Irisawa